TopShop Preview in Takapuna Jam Packed

It was all on this morning for the Top Shop opening at The Department Store. Eager shoppers booked in at Stephen Marr and Lucy and the Powder Room from 7am to ensure they got in to shop before the doors opened to the public at 9am. And shop they did, entire styles were snapped up from racks within 30 minutes, so by 7:30am the cute grey marle studded cardi’ my younger sister had her eye on – was gone, in all sizes.

There were television cameramen everywhere, manoeuvering around people with arms full of clothes and dodging women kicking out their feet excitedly trying on shoes. Post 8am the clothes started disappearing from the racks very, very quickly and after having a few words with one of the TopShop staff, she advised that it could be likely that the preview weekend may turn into a one day affair due to the stock selling so fast.

Eager Shoppers

The woman behind it all; Karen Walker, was there smiling and talking to the media and shoppers. Having never met Karen Walker it was quite exciting meeting her in the flesh. She talked about the fashion megatron that is Top Shop and I gaped when she confirmed that the company designs and drops 300 new styles of clothing per week. Three-hun-dred. And of those styles Karen will be personally selecting up to 30 per week just for TopShop New Zealand. That’s in all sizes too from an 8 through to a size 16, so women over a size 12 can rejoice!

Racks of Top Shop Garments

What impressed me the most about the entire TopShop opening was the friendliness of the staff. Everyone we met from Stephen Marr, Lucy and the Powder Room, Karen Walker and Top Shop were nice, genuinely nice and we were made to feel welcome by every single person that we met. You don’t get service like that everyday – trust me, and if you want to be looked after I highly recommend that you visit The Department Store for old-fashioned service with a smile and great shopping.

Stephen Marr Hair Stylists at Work

Stephen Marr Hair Stylists at Work

Delicious Spread for the Top Shop Early Bird Shoppers

Words & Images: Melody Wehipeihana

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  1. […] The TopShop preview at The Department Store on May 1st and 2nd was a huge success and sold all but a small rack of […]

  2. […] Department Store blog has announced that as of 9am, Saturday the 15th of May, TopShop at The Department Store will be open for […]



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