RAFW Runway Report: Jayson Brunsdon Spring/Summer 2010

Waiting in line for Jayson Brunsdon I saw Lara “so where the bloody hell are you?” Bingle walk past so I guess that was my pseudo-celeb sighting for the day. After 45 minutes passed, the sentiments of the crowd were more like, “so where the bloody hell is the show?” Although, in Jayson Brunsdon’s defense, several shows on day 3 of RAFW seemed to be running fashionably late (excuse the pun).




Jayson Brunsdon had an amazing 1950s fairground aesthetic, awash in candyfloss shades. I melt at the knees whenever I see this decade of fashion celebrated as I openly wish everyone would go back to dressing like they did in the 1950s/early 1960s a la Mad Men.



Of course, you cannot mention a 1950s aesthetic without talking about the quintessential 1950s dresses cinched at the waist. To me, they are the epitome of femininity and grace. The ones featured in the Jayson Brunsdon show had an above the knee cut, perhaps a nod to modernity. My favourite was the dust pink sleeveless number, accentuated at the waist with a thin belt to match.



A detail I loved was the use of subtle triangular cut outs in dresses. These showed understated glimpses of flesh, which demurely complemented rather than dominated outfits. Coupled with bows, they provided a playful flair to the dresses.

An interesting piece I found at Jayson Brunsdon was the white coat with dark salmon pink lining on the collar and pockets. The first thing I thought when I saw it was that it was reminiscent of a customized doctor’s coat- a fashionable customized doctor’s coat.




The collection at Jayson Brunsdon was very clean-cut which was reflected in the models’ slicked-back hair and minimal make-up. The collared shirts and fitted tops in particular gave a smart air of crispness. Overall, it was well worth the 45-minute wait.

Visit our Flickr site for images of the full runway collection. We update our galleries every few hours! : http://www.flickr.com/photos/designerdirection/

Review by: Susie Yoon
Photography: Edward Hor

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